♥ Rules, Goals and Rewards ♥ How I am losing my weight!

So as you guys know, I am currently on my path to weight-loss. I am not a big person, but I gained more than what is acceptable for my body composition (aka: the dreaded freshman fifteen) and have been trying to lose it since 1st year at University. I was trying things that I would go hard at for like a week...and then I'd give up for a month. So, I have finally hit rock bottom and I am aware that my weight is making me UNHAPPY. So, even though the purpose of this is to lose weight, I am also finding happiness along the way.
HERE'S MY PLAN:

My starting date is February 18th, 2013 and
my ending date will be May 1st, 2013.
That gives me 10 weeks in total.
I am trying to lose fifteen pounds.

Here's my stats:

Height: 5'0 ft
BMR: 1986
BMI: 25.4% (overweight)
Current Weight: 130 lbs
Goal Weight 1 (March 4): 127 lbs (a new cosmetic item, like lipstick or nail polish or perfume)
Goal Weight 2 (March 18): 124 lbs (get ears pierced and a cute pair of earrings)
Goal Weight 3 (April 1): 121 lbs (a cute workout outfit)
Goal Weight 4 (April 15): 118 lbs (brazilian bikini wax)
End Goal Weight (May 1st): 115 pounds (hot pink running shoes!)

Here's how I'm going to do it:

Lose 1.5 lbs per week by eating 1300 calories a day (5 meals), working out 4x a week, and eating clean. foods. ONLY.

This is not going to be a walk in the park. But this is something I need to do for myself and now that I have the numbers and I have the drive, it's time to finally just get'r'dun.

The motto that is helping me along:
EVERYTHING YOU PUT INSIDE OF YOUR BODY MATTERS

How true is that? And that's the part I need to focus on. I can make time for workouts no problem. I enjoy working out. But eating right and regularly is difficult for me. But now whenever I feel a craving or a need for junk food, I remember that saying and I look at myself in the mirror and I tell myself those words, and I'll be okay.

I can do this!